Electronic commerce, which we say as E-commerce, is now a booming method for businesses to spread and grow their business online. Selling your products to millions of customers at no extra cost is a cutting-edge advantage for a person using traditional methods of business.
E-commerce is now a part of doing business, Every new business thinks about taking their business online and selling their products to millions of customers without even spreading the stock or warehouse to different places. You can just be at your one single Workplace and sell your products to Customers around the world.
On the surface, an e-commerce platform is just another company’s use of technology to sell products or services. Many of these platforms are user-friendly to the buyer – all you have to do is just click and buy.
Whether you’re a small ongoing business or just starting with an idea or a well-established retailer with a thriving brick-and-mortar location, e-commerce sales should be an integral part of your business growth plan.
Here are some points to Best define the advantages of Doing business with an e-commerce platform:-
- EASY ONBOARDING – In India many businesses are using the traditional methods of doing business and have a lack of literacy to create their own platform and sell, also some people do not even want to get in the hassle of managing all this. Probably due to a lack in understanding of the advantages and growth of it.
In today’s era, we have options of E e-commerce platforms that allow other sellers around the world to sell their products on their platforms. Not only this, The seller support service of such platforms is so good that they have reduced the need for technical knowledge to get onboarding. This is a plus point for those sellers that we discussed above. Now they do not have to exhaust their brain in setting up their e-commerce store.
Some of the Examples are: – Amazon, Flipkart, etc.
- COMPANY’S IMAGE & TRUSTED CUSTOMERS – You are new to the business, your local customers might trust you but the customer sitting in another city will not. But here’s what comes the greatest advantage of being integrated with E-commerce platforms. They have built their credibility in the market. People trust them with their name, and being a seller on their platform simply shows your customers that you are a verified seller and they can purchase a product from you.
This will greatly impact your sales Because New customers have trust issues and also a Probability of Buying. But in the case of E-commerce platforms, this factor is reduced to the least.
People buy with the name of let’s say Amazon or Flipkart, they hardly know who is the seller.
- EASY INTEGRATED SHIPPING: – one of the biggest concerns is How to ship and whether it will be safe or not. Although nowadays we have options of shipping providers as we have discussed above about the trust issues that apply here also.
E-commerce platforms have shipping partners integrated with them, they give a surety of service and money they will not run out of the game at midnight.
Amazon has – Easy shipping methods, Amazon’s shipping partner
In Flipkart, they have – E-Kart, Flipkart’s Shipping partner.
The shipping partners automatically initiate your pick-up once you schedule your pickup and they will deliver the product to the customer safely and securely. Whether the payment is prepaid or postpaid (Cash on Delivery) you do not have to worry about it. They will receive and hand it over to you after all the deductions based on individual e-commerce platforms.
Also, If in case the customer is not available, Or the customer refuses to receive the product.
The Product will safely be returned to you within 7-14 days based on location and processing time.
This gives customers as well as sellers the surety of Product that their product is in safe hands.
Although they also give you the option of self-ship, in that case, you have to manage your shipping.
- REALTIME UPDATE & STOCK – As we are talking about an electronically operated business, how can we forget about managing the stocks It is really a tough job for the seller to regularly update the right product at the right time.
Here E-commerce gives you another thumbs up They will regularly update you about what is selling fast from your inventory, what you have to restock urgently, which all are slow-moving products, and which products are getting more attention.
These metrics help you in the business overview which will later help you in estimating the overall growth. Also, you will never miss any product restocking.
E-commerce platform operators not only care about the sales but also the Credibility of your business.
Because a lower performance rate will increase the chance of decreasing visibility on the platform. You know who will impact.
Therefore, Real-time updates of seller metrics and stocks are necessary to run a healthy business online and this is assured by platforms like Amazon and Flipkart that they will never let you in the stake.
- REDUCES ADVERTISING COST – Do you know what will it cost you to market your product to a customer sitting in California?
You cannot even count and the idea of that, This job becomes easy while doing business online with E-commerce platforms. There are different e-commerce platform that allows you to sell your products in the international market, which will give you the other hand opportunity to market and sell your products to millions of customers around the world.
The advertising cost becomes much more affordable while while doing business with the E-commerce platforms.
So these were some of the Advantages of taking your business online with E-commerce platforms. No doubt, This is also not a pen-and-paper game, You have to spend some time and gain knowledge about every market and product.
If you are planning to sell your products online or start an e-commerce business, We have our team to help you with this:-
Contact us and our team will get in touch with you to start your E-commerce business.
Hope this Article will be helpful for you.
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Corporate Law Student | Strategic Business Management and Development | Managing Business Development Consultancy and Ed. tech Startups |